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January 2022

Alice Rowen Hall and husband Andrew set sights on growth with Rowen Homes

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Forbes 30 Under 30 entrepreneur, Alice Rowen Hall is no stranger to building and scaling successful businesses.  Having in eight years gone from selling clothes out of her living room to generating sales in excess of £25 million for former business Pink Boutique. Alice, Andrew and the team are now witnessing similar success with their latest venture Rowen Homes, which in its first 18 months, has achieved top line sales of approximately £6.5 million. A luxury online home store, the business curates and sells next level, glam interiors. Part of the Rowen Group, the business was founded during the pandemic in Aug 2020, alongside husband Andrew and is a real labour of love, driven by the duo’s creative side and passion for all things interiors. The group which initially comprised of three ventures including AllergyBox, Low Kal and Rowen Homes, has now streamlined to focus solely on the latter. This is owing to the significant growth witnessed by the interiors business over the last year and a half. Starting the company with just seven staff, the team has now grown to 28.  And in the next year they are looking to deliver gross sales of £14,000,000 and recruit another 10 members of…

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