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Nina Walton

WilliamsAli boosts team with Corporate Finance Director appointment

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WilliamsAli, the North East’s specialist M&A boutique, has announced the appointment of Simon Hewitson as Corporate Finance Director. With their fresh and independent approach to the corporate finance sector, WilliamsAli is well known for providing its own unique brand of financial advice to business owners, companies, and entrepreneurs throughout the region. Simon Hewitson, who is a chartered accountant, has specialised in corporate finance work for over 12 years. He has advised the owners and directors of a wide range of private and listed companies in the North East operating in a variety of different sectors on sale, acquisition, debt, and private equity activity. Simon has spent his entire career in the North East, initially working in practice before moving to an asset based lending role at Five Arrows Commercial Finance. He then moved into industry as Finance Director for Mill North East, having previously advised them on their management buyout from Inchcape plc.  Simon was appointed to strengthen the management team and advise on all corporate finance activity leading to the ultimate sale of the business to Stoneacre Motor Group. The appointment will enhance WilliamsAli’s corporate finance capabilities in the North East as it looks to grow its team after…

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Beckham, biscuits and the currency of content in building your brand.

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WORDS… powerful things aren’t they?   They can after all make. And they can break. But if used well, can be real equity for your business. With content and storytelling proving the insurmountable building blocks of successful brands. Boosting profile and profits. And, quite simply persuading people to do stuff, think stuff and feel stuff. But how do you create content that’s (hmm how shall we put it ?).…. ‘unignorable’? That cuts through the noise and most importantly drives you or your business forward? From David Beckham to Jammie Dodgers find out how in our latest blog …. Top tips for brand building content: Find your voice:  Sometimes it’s not just what you want to say, but how you say it that really matters. But have you considered what the right tone of voice is for your personal or business brand and how to use it? One way of getting under the skin of your brand is to have a go at fleshing out your persona. And a fun way of doing this (now you need to bear with me on this one …) is via association. So, consider this for a moment. If your brand was a biscuit, car,…

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Alice Rowen Hall and husband Andrew set sights on growth with Rowen Homes

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Forbes 30 Under 30 entrepreneur, Alice Rowen Hall is no stranger to building and scaling successful businesses.  Having in eight years gone from selling clothes out of her living room to generating sales in excess of £25 million for former business Pink Boutique. Alice, Andrew and the team are now witnessing similar success with their latest venture Rowen Homes, which in its first 18 months, has achieved top line sales of approximately £6.5 million. A luxury online home store, the business curates and sells next level, glam interiors. Part of the Rowen Group, the business was founded during the pandemic in Aug 2020, alongside husband Andrew and is a real labour of love, driven by the duo’s creative side and passion for all things interiors. The group which initially comprised of three ventures including AllergyBox, Low Kal and Rowen Homes, has now streamlined to focus solely on the latter. This is owing to the significant growth witnessed by the interiors business over the last year and a half. Starting the company with just seven staff, the team has now grown to 28.  And in the next year they are looking to deliver gross sales of £14,000,000 and recruit another 10 members of…

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Nivea launch Eco Deo with Salvalco Eco Valve technology

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Following strong collaboration with brand owner Beiersdorf, UK-based The Salford Valve Company Ltd (Salvalco) is delighted to announce the implementation of its innovative Eco-Valve technology in the first NIVEA Deo products, the NIVEA Naturally Good deodorant range. Nivea is the first global brand to go to market with this environmentally friendly aerosol valve, spearheading this new aerosol technology for the skin care industry. Used specifically within the Nivea’s “Eco Deo” product lines, such as the Naturally Good deodorant range, Eco-Valve replaces the need for hydrocarbon propellants with compressed air and inert gases such as nitrogen, with the benefit of avoiding gases that have a greenhouse effect. Yet it offers all the performance and spray quality of traditional valves. Most significantly, the Eco-Valve technology is allowing brands such as Nivea to meet the rise in consumer demand for more sustainable aerosol solutions to support a more climate-friendly lifestyle. Helping support their sustainability objectives too, the valve is also compatible for use with more natural formulations, giving brands a real opportunity to provide a holistic eco solution for their consumers. With Nivea’s Eco Deo formulation, Beiersdorf is using ingredients of 95% natural origin. With the product assortment hitting the retail shelves across…

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Are you ready to TRANSFORM?

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It’s been a hell of a year I think we can all agree! Emerging a little bit bruised around the edges, we have soldiered on and for that we should all be incredibly proud. But as the light at the end of the tunnel starts to glimmer (we can see it twinkling there somewhere in the distance!) it too presents an opportunity for businesses to emerge from the Covid chrysalis and start to find their wings again. Because despite any challenges that may lie ahead, when it comes to your business you didn’t come this far to only come this far.  It’s a mantra that is very close our hearts. (By ‘our’ I mean of course, myself Nina Walton and my lovely colleague and brand buddy Sarah ) In fact, it’s much more than a mantra but the driving force behind our ‘why’ in business and what has led us to create and deliver a new brand and marketing programme for clients – cue …. the TRANSFORM Programme. As brand, marketing and content specialists and owners of our own businesses, Walton Marketing & Communications and Absolute Brand Co., for many years we have independently provided a range of services to a number of longstanding…

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